Steven Arcella is the principal of 322 Studio, LLC., providing creative art direction and graphic design services for a range of industries and applications.

My approach to any project is to listen to a client’s needs and then develop creative solutions to achieve their vision. I pride myself on exceeding client expectations by delivering exceptional work, no matter the medium. It all begins with the concept and finding the materials, methods, and direction to make the messaging impactful.

I am exceptionally skilled in working across departments to translate between Sales, Marketing, and Product Development to achieve business growth. Increased market competition often demands originality, creativity, and multi-disciplinary approaches, and that is exactly what 322 Studio delivers.

I hold a B.F.A from Cooper Union, NY, and have worked across industries in multiple fields from experiential installations to book design and new product development to full-fledged CPG marketing campaigns.

CAPABILITIES

Leadership and strategy
• Concept development
• Design analysis and problem solving
• Team building and leadership

Visual branding and identity
• Logo design
• Branding
• Identity systems

Digital and interactive
• Website design
• AR interactivity development

Creative direction and design
• Exhibition design
• Marketing collateral
• Advertising
• Illustration
• Book design
• Photography
• Product design

CLIENTS

GAF Materials Corporation
Brava Tile
Pabst
The Penumbra Foundation
NASDAQ
Champignon North America
Young & Rubicam
Crain Communications
Barnes & Noble
Simon & Schuster
The New Press
The Free Press
The National Graphic Design Archive
W.W. Norton
Beacon Press
Scholastic
The Cooper Union
Global City Press
The EM Press
HBO
The Michael Friedman Publishing Group
Fairfax, Cannon & Magnolia Publishing
Pick Pockets Inc.
Cabinwood Music